OptiRate.com - Strategy Consultants to Banks & Credit Unions
- E-Signatures in your Credit Union: a Win-Win
- Knowing Your Customer Is Essential for Loyalty and Profitability
- The Big Shift by Brett King
- Revenue Growth & Customer Loyalty Depend on Strategy
- To TAG or not to TAG
- Why Community Banks are Ill-Positioned to Serve the Cash-Less
- FMCG’s Branch Consolidation Advice: Handle With Care
- Growth And Profitability Require Competitive Differentiation
- Community Banks and Small Business – a marriage made in heaven?
- Some Bank Customers Are Better Than Others
- Gen Y Hard Hit By Recession But Youthfully Optimistic
- Payments Offer a Unique Opportunity for Community Banks and Credit Unions to Compete and Win
- Will the bank Branch Ever Return to Profitability?
- What's in Dodd-Frank from ICBA
- Branchless Banking – Fantasy or Reality?
- ComScore’s 2011 State of Online & Mobile Banking Raise Red Flags
- Focus on Affluent Consumer Is More Important Than Ever
- 51 Stats for Gen Y Marketers
- Facebook Marketing: You Get What You Put Into It
- Checking Accounts – Bankers' Holy Grail?
- Can Gen Y propel Community Banks and Credit Unions?
- High-Yield Checking Accounts – Astute Strategy or Slightly Better than Really Bad?
- Kasasa – A Nationwide Brand. But does it benefit Community Banks & Credit Unions?
- Branches or Technology? What Do Your Customers Want?
- Holiday Cards that your Marketing Team will not want to receive
- Is COF a good predictor of Bank Profitability?
- How much do you spend on Customer Acquisition? Are you sure?
- 3q 2011 Bank Performance – Time to Celebrate?
- Self-imposed Strategic Disadvantage Marginalizes Community Banks & Credit Unions
- Will Community Banks Survive The Storm?
- Is the Branch Dead?
- Small Businesses Expect Banks To Provide Expertise and Technology
- Do Credit Unions offer enough products to attract mainstream consumers?
- Correlation vs Causation – Crucial Distinction for Marketers in Banking industry
- He Who Does Not Change Course Will Get Where He Is Going
- Savings Trends Point to Growth Opportunities for Banks and Credit Unions
- Bank and Credit Union Business Strategy and Customer Life Time Value
- Community Banker's options – Do It or Have It Done to You
- Trading Account Revenue proves that Scale is Key to Bank Profitability
- Community Banks lag Mega-Banks in growth and profitability
- Mega-banks extend their dominance; Community Banks fail to leverage consumers’ positive sentiment
- Are Banks and Credit Unions looking for customers in all of the wrong places?
- Not all Customers are created equal
- Be like the mega-bank and fail, or capitalize on the differences to succeed
- Implications of 'Big Data'
- Who Needs Bank Branches?
- Can your Bank or Credit Union compete for Free Checking Accounts? Think again…
- Affluent Opening Deposit Accounts at Banks, Credit Unions lose
- The Branch is dead! Zombie lives
- Why Customer Centric approach is essential for success in Retail Banking
- Is SBLF a four-letter word? Why are Banks signing up?
- Profitable Customers – a foreign concept for most Community Bankers?
- Customer Satisfaction for Banks & Credit Unions has shifted – and not in a good way
- How to prevent the Feds from suing your Bank insiders for breach of fiduciary duty
- Why it is essential for Banks and Credit Unions to use Social Media
- Can your Bank or Credit Union deliver what Gen Y wants? Are you sure?
- Bank Customer Profitability – Beyond Durbin
- Customer Experience and the New Competition
- Reg E slashes account service fees by $1.6 billion in less than 1 year
- Social Media – What do Credit Card Companies know that Banks do not?
- Q1 2011 Credit Union Performance Update – Are CUs Performing?
- Q1 2011 Bank Performance Update – Are Community Banks Performing?
- Still think that Gen Y is a profitable customer segment?
- Why Intelligent Member Acquisition is Critical to Credit Union Success
- Reasons why Affluent switch banks
- Cockroaches or not, Mr. Fine's view is hard to support with facts
- 4 Important Factors to Understand when Managing your Bank (or Credit Union)
- Ally Bank vs everyone else
- The price of bad customer service
- Dodd-Frank Cheat Sheet from MoFo
- Do Community Banks understand Consumer preferences?
- Massachusetts Moving Money to Community Banks. But does it make sense?
- Facebook Driving Adoption of Online Banking for Seniors?
- Will Your Bank Survive when the Foot Traffic Walks Away?
- Do Smaller Banks perform as well as Larger Banks?
- CEO of Open Solutions: U.S. Policies Undermining Community Banks
- Does size matter? For Banks, the answer is unequivocally Yes!
- Rapid decline for in-branch check transaction volumes
- FDIC Roundtable on Core and Brokered Deposits
- 3 key flaws that keep Community Banks and Credit Unions from winning
- Out of the box thinking leads to NIM and Fee Income
- How Can Banks Generate More Fee Income?
- Are Credit Unions viable businesses?
- Customer Acquisition Cost calculator
- BofA gets it! Is the same true for your Community Bank or Credit Union?
- Online Banking Continues to Grow As the Primary Channel for Common Transactions
- Is Moebs Services Right about Community Banks?
- Time to reinvent the Community Bank? Can Community Banks still hack it?
- Be Prepared for More Compliance
- PNC – Free Checking — Think Again!
- Customer Acquisition and Loyalty does not bode well for FIs seeking to grow their customer base
- 81% Bankers to raise DDA fees as a result of Durbin
- Community FIs are eagerly marketing free checking accounts – an ROI driven effort or fool’s gold?
- Trust of US Financial Services Firms
- Bank Performance – Community Banks vs Mega Banks
- Can your Bank survive? It may depend on your location
- Stats on CPC and CTR for Facebook marketing
- Innovation in the Banking Sector?
- Grow or Perish
- Should you Provoke your Customers to Win Deals?
- Eat or Be Eaten!
- Are US Banks Trustworthy?
- Unofficial Problem Bank list increases to 937 Institutions
- Cross-sale: The Double-Edged Sword
- Why great brands don't care what you think
- Branch Transformation – From Order-Takers to Relationship Managers
- Do Consumers really prefer Small Banks?
- Bank Communication with Customers is stuck in the 1990's
- Will 4Q results prove to be an 'Inflection Point' for Community Banks?
- Traditional Banking is Dead. Banks are like Utility Companies
- Retail Banking is more competitive than most believe
- Banks skirting lending rules … again!
- Dick Bove: 'Golden Age' of Banking Profitability
- Will Small Banks survive?
- Community Banks projected to sharply increase C&I lending in 2011
- Basel 3 gives countries new powers to restrict banking activity
- Is it wise for Banks to increase investment in Branches
- Social Media goes mainstream with Banks
- FDIC guidance on Social media
- Social Media IS Revolutionary
- Online Banking replacing the need to visit a bank branch
- Popularity of Online Activities by Generations
- Consumers not loyal to Banks or Credit Unions
- New Regulations will make most checking accounts unprofitable and highten already fierce state of competition
- Customer Profitability Assessment remains job#1 for most Banks
- Bank Loyalty does not exist
- 70% of people who moved their banking accounts did so for pricing-related reasons
- Customer Satisfaction Surveys say that Community Banks should be winning, yet financial results tell a different story
- 40% of the 26 million mass-affluent households will invest in CASH in 2011
- Most banks are SHRINKING
- 30% of banking customers would switch banks
- Basel III will create significant shortfall in Tier1 capital and liquidity for more than 50% of all banks
- 5,000 Bank Branches to close in the next 18mo and as many as 10,000 in the next 5 years.
- Banks & Credit Unions can attract Affluent Consumers through the use of "standard" but attractively priced deposit accounts



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